PEBBLE GOH 吴蕙芳
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PEBBLE GOH 吴蕙芳
Work
Work Experience
About Me
Contact

MASTERCARD | Stand Up To Cancer

What can be more magnificent than donating to cancer simply by using your Mastercard on dining and groceries? This multi-channel campaign lead to a significant growth in digital payment transactions and increased revenue from 111 customer partnerships.

Multiple targeted social ads were created for the campaign. Here’s some of the digital and social assets from the extensive IAT toolkit. 

A follow up commercial is aired once the target donation is hit.

All AMAZON PRIME | Greatness Is A Deal Away MASTERCARD | What's Priceless To You? MARCH FOR OUR LIVES | Thoughts & Prayers MASTERCARD | Touch Card MASTERCARD | Stand Up To Cancer JOHNSON'S | So Much More MACY'S 2020 Omnibus MASTERCARD | Pride 2022 AT&T | Edge-to-Edge Intelligence DOVE | Endless Summer MASTERCARD | HBCU MASTERCARD | Arnold Palmer Invitational JOHNSON'S | Tonight We Sleep GILLETTE GLOBAL JOHNSON'S | Royal Baby SNICKERS | Hair MINI MALAYSIA
AMAZON PRIME | Greatness Is A Deal Away MASTERCARD | What's Priceless To You? MARCH FOR OUR LIVES | Thoughts & Prayers MASTERCARD | Touch Card MASTERCARD | Stand Up To Cancer JOHNSON'S | So Much More MACY'S 2020 Omnibus MASTERCARD | Pride 2022 AT&T | Edge-to-Edge Intelligence DOVE | Endless Summer MASTERCARD | HBCU MASTERCARD | Arnold Palmer Invitational JOHNSON'S | Tonight We Sleep GILLETTE GLOBAL JOHNSON'S | Royal Baby SNICKERS | Hair MINI MALAYSIA

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